Privacy Policy

Effective Date: May 12, 2026

At ec1bathrooms.shop, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website, place an order, or contact us.

We handle personal information in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and applicable privacy and electronic communications regulations.

Information We Collect

We may collect the following types of personal information when you use our website or interact with our business:

  • Contact Information: Your name, email address, telephone number, billing address, and delivery address.

  • Order Information: Products purchased, order history, delivery details, and transaction records.

  • Payment Information: Payment status, transaction references, and relevant billing details. Payments are processed by our payment providers. We do not store full payment card details on our own servers.

  • Account Information: Login details, saved preferences, and account information where account functionality is available.

  • Technical Information: IP address, browser type, device information, and information about how you access our website.

  • Browsing Information: Products viewed, shopping cart activity, pages visited, and website interactions, subject to applicable cookie and consent requirements.

  • Customer Communications: Information you provide when contacting our customer support team or submitting a question or complaint.

  • Marketing Preferences: Your preferences regarding promotional communications and marketing consent.

We collect information directly from you, automatically through your use of our website where permitted, and from service providers involved in processing your orders.

How We Use Your Information

We may use your personal information for the following purposes:

  • To process and fulfil orders, including payment processing and delivery.

  • To send order confirmations, dispatch notifications, and other essential service communications.

  • To manage customer accounts and respond to enquiries.

  • To process returns, refunds, cancellations, and payment disputes.

  • To improve website functionality, product information, and customer experience.

  • To protect our website, prevent fraud, and investigate suspicious transactions.

  • To maintain appropriate business, accounting, and tax records.

  • To send marketing communications where permitted by law.

  • To comply with legal obligations and establish, exercise, or defend legal claims where necessary.

Our Lawful Bases for Processing

Under the UK GDPR, we must have a lawful basis for processing personal information. Depending on the circumstances, we may rely on the following bases:

  • Contract: To process your order, arrange delivery, manage your account, and provide services you request.

  • Legal Obligation: To comply with applicable accounting, tax, consumer protection, and other legal requirements.

  • Legitimate Interests: To maintain website security, prevent fraud, improve our services, and manage our business, provided these interests do not override your rights and freedoms.

  • Consent: Where required, including for certain marketing communications and non-essential cookies.

Where we rely on consent, you may withdraw it at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.

How We Share Your Information

We do not sell your personal information. We may share relevant information with trusted third parties where necessary to operate our business and provide our services.

These may include:

  • Payment Processors: To process payments, refunds, and payment verification.

  • Delivery and Fulfilment Providers: To dispatch and deliver your orders.

  • Website Hosting Providers: To maintain our website and related technical systems.

  • Analytics and Technology Providers: To understand website performance and improve our services where the relevant processing is permitted.

  • Professional Advisers: Including legal, accounting, and compliance advisers where necessary.

  • Authorities and Regulators: Where disclosure is required by law or is otherwise legally justified.

We take reasonable steps to ensure that service providers handling personal information on our behalf use appropriate safeguards and process information only for authorised purposes.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to enable essential website functions, remember preferences, analyse website performance, and improve your browsing experience.

Strictly necessary cookies may be used where required to provide services you request. We will obtain consent before using non-essential cookies, including relevant analytics or advertising cookies, where required by UK law.

You can manage your preferences through our website’s cookie settings, where available. You may also adjust your browser settings to restrict or delete cookies. Please note that disabling certain cookies may affect website functionality.

Withdrawing consent does not affect processing carried out lawfully before the withdrawal.

Data Security

We use reasonable technical and organisational measures designed to protect your personal information against unauthorised access, accidental loss, alteration, disclosure, or destruction.

Access to personal information is limited to individuals and service providers who need it for legitimate business purposes. Payment information is handled by the relevant payment providers in accordance with their security procedures.

Although we take reasonable steps to safeguard your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes explained in this policy, including fulfilling orders, providing customer support, maintaining business records, and meeting legal obligations.

Retention periods depend on the type of information and the purpose for which it was collected. Certain transaction, accounting, and tax records may need to be retained for periods required by law.

When information is no longer required, we will take reasonable steps to delete it securely or anonymise it, unless we have a lawful reason to retain it for longer.

Your Privacy Rights

Under the UK GDPR, you may have the following rights, subject to applicable legal conditions and exemptions:

  • Right of Access: Request a copy of the personal information we hold about you.

  • Right to Rectification: Ask us to correct inaccurate or incomplete information.

  • Right to Erasure: Request deletion of your personal information where the legal conditions are met.

  • Right to Restriction: Ask us to restrict the processing of your information in certain circumstances.

  • Right to Data Portability: Request certain personal information in a structured, commonly used, machine-readable format where this right applies.

  • Right to Object: Object to certain processing, including processing based on legitimate interests, and object at any time to the use of your information for direct marketing.

  • Right to Withdraw Consent: Withdraw consent where processing is based on consent.

To exercise these rights, contact us using the details provided in the Contact Us section. We may need to verify your identity before responding. We will handle your request within the timeframe required by applicable law.

You also have the right to complain to the UK Information Commissioner’s Office (ICO) if you believe your personal information has been handled unlawfully.

Website: https://ico.org.uk/

Marketing Communications

We may send promotional emails about our products, offers, and services where permitted by applicable law.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the message or by contacting us directly.

We will obtain consent where required by applicable marketing and data protection laws. Opting out of marketing communications will not prevent us from sending essential messages relating to your orders, transactions, or customer service requests.

International Data Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take the steps required by applicable UK data protection law. Depending on the circumstances, this may include relying on UK adequacy regulations, using an approved international data transfer agreement or addendum, or applying another legally recognised transfer mechanism.

You may contact us for further information about relevant international transfers and the safeguards used, subject to applicable law.

Children’s Privacy

Our website is intended for people who are legally able to make purchases or use our services. We do not knowingly collect children’s personal information where doing so would be unlawful.

If you believe a child has provided personal information to us inappropriately, please contact us so we can review the matter and take appropriate action.

Third-Party Websites

Our website may contain links to third-party websites or services. These websites operate under their own privacy policies, and we are not responsible for their privacy practices.

We recommend reviewing the privacy policy of any third-party website before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website functionality, or applicable legal requirements.

Any updated version will be published on this page with a revised effective date where appropriate. We encourage you to review this policy periodically.

Contact Us

If you have any questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your personal information is handled, please contact us.

Store Name: ec1bathrooms.shop

Legal Business Name: DRUMMONDS BATHROOMS LTD

Website: https://ec1bathrooms.shop/

Email: support@ec1bathrooms.shop

Phone: +44 20 7376 4667

Business Address: 642 King’s Rd, London SW6 2DU, United Kingdom

Customer Support Hours: Monday to Friday, 9:00 AM to 5:00 PM (UK local time)

Live Chat: Available 24/7

Response Time: Within 24 to 48 hours during business days

Time Zone: UK local time (GMT in winter and BST in summer)

For further information, please review our Payment Policy, Return Policy, Refund Policy, and Terms of Service.